Open The Mic Newsletter — What Did You Miss in Podcast News? — Netflix expanding podcasting footprint
This issue brought to you by USA Access hosting services.
Streaming giant Netflix is expanding its podcasting footprint — www.tampabay.com
The audio push builds on Netflix’s existing library of about 30 podcasts.
Get Booked on a Podcast by Answering One Question — a-greenwood.medium.com
The secret to getting booked comes down to answering one question.
How Apple and Spotify Are Battling to Be Your Favorite Podcasting Service — WSJ
www.wsj.com
Podcasts became even more popular during the lockdown and are on track to rake in more than $1 billion in U.S. ad revenue this year.
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Maps Identify Top-Earning Podcasts by Country — Radio World — www.radioworld.com
An interesting new series of infographic maps attempts to answer the common question, “Who is making money off of podcasting?” The creators believe the highest-earning podcast in the world is “The Joe Rogan Experience” with $72.3 million in “potential earnings.”
Spotify launches its in-car entertainment system ‘Car Thing’ in US — techcrunch.com
Spotify points out that the average age of a car in the U.S. is actually 11 years old and the average lifetime of cars is 18 years. That means there are still a large number of cars on the road that don’t support modern, in-car infotainment systems. Car Thing is being introduced to serve this market — and likely, to give Spotify the opportunity to explore future business models where it has a more direct relationship with customers inside the vehicle
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Stay in touch at podcasts@circle270media.com. Contact me if you have any news about the podcast space you would like me to include. And it will include a big shout out to you and your podcast!
